Personalizing franchise sales
Fast-growing Better Homes and Gardens Real Estate turned to Modus to revamp its digital presence to attract new franchisees. New messaging and a modern look and feel helped tell prospects a complete and compelling story, while showing personalized content based on user location helped ensure the right connections were made.
- Digital Branding & Messaging
- Digital Strategy
- Responsive B2B/Franchise Sales Website
- Media Center
- Broker/Agent Extranet
Learning what compelled brokers to select BHGRE was great inspiration for crafting their new digital experiences.
Tom Foley / VP of User Experience / Modus