Personalizing franchise sales

Fast-growing Better Homes and Gardens Real Estate turned to Modus to revamp its digital presence to attract new franchisees. New messaging and a modern look and feel helped tell prospects a complete and compelling story, while showing personalized content based on user location helped ensure the right connections were made.

  • Digital Branding & Messaging
  • Digital Strategy
  • Responsive B2B/Franchise Sales Website
  • Media Center
  • Broker/Agent Extranet

Learning what compelled brokers to select BHGRE was great inspiration for crafting their new digital experiences.

Tom Foley  /  VP of User Experience  /  Modus